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Overview
Midroll is the leading podcast advertising network, connecting companies and brands with some of the most beloved and respected names in podcasting.
Archie's take
Midroll is a top choice for brands looking to tap into podcast advertising with minimal hassle, especially if you want access to premium shows and established audiences. Its biggest strength is the curated network of high-profile podcasts, which means you get both reach and credibility, but it's not a self-serve platform—expect a managed, relationship-driven process. This works best for companies with a clear budget and campaign goals, but smaller brands or those seeking granular targeting or real-time analytics may find it less flexible than programmatic ad platforms. Pricing is premium, reflecting the quality of inventory, so it's best suited for businesses ready to invest in brand awareness rather than direct response at scale.
Ideal Customer Fit
Company Size
Check if Midroll is a good fit for your needs
This information is provided by Archways for guidance purposes only. While we strive for accuracy, specific details may need to be confirmed with the vendor.